Paul Bennun

Paul Bennun is co-owner and Director of Strategy of Somethin’ Else, a leading cross-platform production company in the UK and has been a game designer, entertainment producer and broadcaster. Somethin’ Else is the largest radio independent, TV entertainment indie and a major interactive content producer, in which it has been active for almost a decade. Paul leads the Company’s interactive department and future product / business strategy.

He holds internationally recognised awards in games, radio, mobile technology and interactive broadcasting such as Bafta Awards, Sony Radio Academy Awards and the GSM Association Awards. A trustee of arts commissioner Artangel and the Longplayer Trust, he co-authored the British Government’s recent report on the future of digital music, and is an artistic collaborator with the likes of: several Artangel artists, writer John Berger, Theatre de Complicite and Rotozaza.

Paul also presents science, technology and usability programmes for the BBC.

Anthony Ackenhoff

Anthony is a co-founder of FRUKT. He looks after the commercial development of the business and also provides clients with strategic advisory. Anthony’s background includes management consultancy, record labels, mobile companies, and an MBA. His forte (so other people insist) is building new commercial opportunities, and is really loves bringing music, new business models and brands together.

He actually thinks his job is fun, but not quite as much fun as singing in a pub after watching Wales play rugby.

Dave Haynes

Dave Haynes is Head of Business Development at SoundCloud, the innovative online platform for sending and receiving music. Dave started his career in the music business nearly a decade ago, managing a local record shop, DJ-ing across Europe and running an independent record label. The last 5 years have been spent focused on digital distribution in its various forms, from setting up one of the first specialist MP3 download stores to working at two of the leading independent digital music aggregators in Europe.

Outside of work Dave is a keen blogger on all subjects relating to digital music and social media. As well as contributing articles to publications such as Five Eight he is also co-founder of OpenMusicMedia, the London-based meetup and discussion  group for music industry professionals.

John Rostron

John Rostron is a live music promoter of gigs in Cardiff. Until recently he was also Commerical Director at The Point in Cardiff Bay – overseeing all programming and promotion of the venue. With Radio 1 DJ Huw Stephens he organizes the now annual Sŵn Festival which takes place across a dozen venues in Cardiff through one Autumn weekend. He’s also created other Sŵn events including concerts at the ICA, tours of Wales, and forthcoming Sŵn concerts in New York, Iceland and 2010’s SXSW. Recently he created the Association of Promoters and Events Cardiff (APE Cardiff) a body representing all live music and clubnight promoters in the city to give them a voice speak to Council and Authorities in response to increasing pressures on live music within the capital.

John runs the My Kung Fu record label, an independent label with worldwide distribution which has fostered releases from Richard James (ex of Gorky’s Zygotic Mynci), Soft Hearted Scientists and the first ever Welsh language release from Cerys Matthews amongst others. John also owns Sebon, an online retail site for music of Welsh origin, and is the co-creator and author of ‘Sleeveface’.

John sits on the board of the Welsh Music Foundation as an elected stakeholder representative.
Previously John has managed artists including the American folk singer Marissa Nadler and acted as live agent for Welsh songstress Cerys Matthews. He’s produced a radio series for MTV, programmed acts for Welsh music television company Avanti, and helped book acts and then handled the media for the Tsunami Relief Concert at the Millennium Stadium. When not absorbing music he practices Nam Pai Chuan Kung Fu and fell running.

Stuart Neil

Stuart Neil is a Senior Lecturer for the University of Wales Institute, Cardiff and was the Programme Director for Design for Interactive Media BA/BSc (hons) for the Cardiff School of Art & Design from 2004 to 2007, and is now the Programme Director for Mobile, Web and Game Design BA/BSc (hons). He previously worked within the interactive media sector for numerous years and gained awards including a BAFTA. Stuart is the Managing Director of Deft Design since 1996 and is the Education Director for ‘Pedestrian Arts’ Charitable Non-Profit National Arts Company and is a board director for Bulb Roots a Non-Profit Arts Organisation.

Stuart reviews papers for and is a member of the British Computer Society, Human Computer Interface group and has been a Judge for BAFTA, The Golden Pixel Awards and the Celtic Film Festival.

Carl Morris

Hello, my name is Carl and I help people to understand and converse on the social web. I work freelance and also as a partner in NativeHQ, an online media consultancy and training provider based in Cardiff.

At the moment we are working with National Theatre Wales to develop a website and strategy which is open, friendly and inclusive. We hope this contradicts what many would associate with the often austere theatre scene in this country, towards a more human approach and away from glib talk of getting “bums on seats” and so on.

While at university I originally studied Computer Science and Mathematics by day while promoting events and DJing at night. The intersection between software, human beings and creative business was to become a recurring theme in my working life.

In 2007 I launched to collect entertaining and creative photographs of people posing with vinyl record sleeves. This drew the attention of press and TV around the world which led to a Sleeveface book publishing deal with Artisan Workman publishing, USA. My co-authored book compiling Sleeveface pictures has recently been published worldwide.

Before now, in 2003 I was a co-founder of Plug Two, the artist management, gig and music promotions company. The following year I co-founded Plug Two’s offshoot record label, My Kung Fu. I went on to sign and work with artists such as Richard James, Cerys Matthews, The Voices, Truckers Of Husk, Camera, Soft Hearted Scientists (all Wales) as well as Marissa Nadler, Josephine Foster (USA).

I am one day older than MTV.

twitter: @carlmorris


James Birchall

James Birchall is Head of Digital for Kudos Records Ltd, a physical and digital distributor with a 17 year history in dance, soul, funk and hip hop. Having followed a post- music degree career in web development and online media, James spent a number of years developing web and intranet solutions for British Gas, Benfield Sports International, and CIDA amongst many others, before returning to the musical fold. In the last three years he has redeveloped Kudos’ digital platform from scratch, allowing for greater reach, accuracy and efficiency of asset delivery, store placement and reporting.

James also works as a digital consultant for London Connected, and for a number of independent record labels, helping to devise, implement and streamline digital strategies. He also runs the label Bomb Shop, a number of events series, and the ongoing Bomb Tools web-based live performance project.

Ben Bleet

Ben has a well rounded knowledge of the music industry. He has worked in music distribution at RTM and Vital, at one of Europe’s first legal download sites,, with Slice PR and EMI Records.
As specialist account manager at EMI Ben provided the connection between the retail tastemakers and the record labels in the group including: EMI Records, Parlophone, Virgin, Regal, DFA, Positiva, Heavenly and Blue Note.

He advised on release launch and support strategies working with A&R and marketing departments.  Acts included Kylie, Gorillaz, LCD Sound System, Room 5, Robbie Williams, Dirty Vegas and Shapeshifters. During his work as A&R Manager for EMI/Positiva he was responsible for signing Axwell and Soul Avengerz.
Ben founded Howling Monkey in 2007 to help clients excite and inspire with music.  This is achieved through a range of services to allow them to develop and maintain a strong presence through music and culture. These services include branded content, music sourcing, music licensing and social media.
Saatchi and Saatchi retained Howling Monkey in 2007 as In-House Music Consultant. During that time they worked campaigns for brands including Comet, General Mills, Guinness, NSPCC, Proctor and Gamble, Sony Ericsson, T-Mobile, Toyota and Visa.
More recently they sourced and licensed the music for T-Mobile’s ‘Dance’ Campaign, this was the first time eight pieces of music were used in the same ad. It was also the first time such a medley was released in conjunction with a campaign. The film currently has over 13 million hits on You Tube and counting.
Howling Monkey now works with a range of creative agencies helping them source and promote content for their clients. When not enjoying music and technology, Ben can be found on his mountain bike and taking photos, though not at the same time.
Twitter: @benbleet

Adrian Bossey

Adrian first got involved in the music business as a 16 year old, helping out a nascent ‘Fatboy Slim’ with his mobile disco! He later discovered ‘Carter the Unstoppable Sex Machine’; guiding the band to international success, including a UK number one album.

As Company Director of an artist management company whose clients included ‘Chumbawumba’, ‘Drugstore’, ‘Katy Puckrick’, ‘My Life Story’ and ‘The Senseless Things’; Adrian worked on 21 UK top forty singles and 15 UK top forty albums.

Dartington College of Arts appointed Adrian to provide specialist music industry advice to businesses and set up the Dartington Recordings label. He worked closely with Dartington Plus, leading on music projects, including the annual South West Sound Convention. Adrian has been chair of both the HERDASW Creative Industries Special Interest Group and the South West Music Industry Forum.

Now based at University College Falmouth, Adrian is currently a member of the SW Creative Economy Partnership and chair of the ‘RELAYS’ Festivals and Events Operational Group.

Matthew Cheetham

Matthew Cheetham is co-founder and content director at, a curated online music platform that presents shows from an eclectic range of contributing artists, labels, festivals and organisations to an international audience of music fans. Started in Tokyo 6 years ago it was one of the first sites in Japan to offer on-demand programming and is still one of the few Japanese language sites to provide an unbiased guide to electronic and cutting edge musical forms, although now it’s userbase now extends around the world.

Matt is involved in the non-developmental side of the station setting up partnerships with content providers, attempting to navigate through the licensing maze and managing European operations.

As well as working on Matt is a photographer undertaking a variety of shoots although, probably not surprisingly, music and events form a large part of the work.

His website is and recent work is at

Neil Cocker

Occasionally known as “Neil Raygun”, Neil was a co-founder of Wales’ all-time most successful electronic music label, Plastic Raygun, and ran its Marketing and A&R for 5 years. He helped steer the label to many awards, plenty of underground smashes and a Top Ten hit. On top of this he’s performed live on BBC Radio One, at countless clubs and events (Glastonbury, The Big Chill etc etc) in over 30 other countries across Europe, Asia, Australia and America.

He is currently setting up Dizzyjam, a new project which will be a “merchandising solution” for the music industry, and is also the founder of Nocci, the network for the creative and cultural industries. He is also involved with lots of other digital start-ups, SMEs and crazy web-based ideas, and occasionally gives himself the slightly grandiose title of “creative entrepreneur”.

He can be followed at


Ged Day

Ged Day is founder and CEO of People’s Music Store, a music download service which combines the forces of social discovery, e-commerce and viral marketing, enabling music fans to create and promote their own personal music store. Launched in February this year, the service currently has a licensed catalogue of over 600,000 tracks from labels including Universal, Beggars, Domino, Warp and Ninja Tune.

Starting out as a DJ in 1987, Ged has enjoyed a long and varied career within the music industry, always striving to combine his love of music and technology. Prior to People’s Music Store, Ged spent 7 years working at Warp Records, where he was originally drafted in to develop a music royalty application. During his tenure at Warp, Ged was responsible for the redevelopment of their multi-award winning company web site, was instrumental in the creation of their film division, Warp Films and in 2004, Ged founded the pioneering – the world’s first DRM free digital music service and winner of the BT Digital Music Awards ‘Best Music Store’ (2006).

Ged continues to record and (occasionally) DJ as The Deadbeats.

Wil Stevens

Wil Stephens is founder and CEO of Cube, an interactive production company specialising in broadband and cross-platform productions. He has worked extensively with S4C, C4 and BBC. Credits include Doctor Who spin-off Department Six, Freesports on 4 and Contact High.
Last year, Wil won a Bafta Cymru award for S4C’s online kids service Cyw and a Celtic Media Festival award for Interactivity.

Adam Hoyle

Adam is a game designer, musician and computer programmer who works extensively in the arts and has worked collaboratively with a wide range of artists from different disciplines. As a key member of seminal 90s interactive art collective audioRom, he began creating interactive music systems, both online and within gallery and club spaces. During his career, he has earned two British Academy awards (one for audioRom’s enhanced CD “shiftControl” and the other for “Antarctic Waves”, a collaboration with Braunarts and the British Antarctic Survey), additional he has a D&AD silver pencil for “Caffeine Society” with Mario Cavalli. Recent arts projects include developing developing dynamic systems for live audio visual performances with the Sancho Plan , developing a series of sonic artworks with Julian Baker and producing reggae infused electronica with the Burn Brothers

Florian Koempel

Legal Counsel, European Affairs UK Music

UK Music is a new umbrella organisation representing the collective interests of the UK’s commercial music industry, from artists, musicians, songwriters and composers, to major and independent record labels, managers, music publishers, studio producers and collecting societies.

Florian Loempel’s Responsibilities cover:

Analysis of any relevant public policy, regulatory or legislative material at national, European and international level
Developing and implementing British Music Rights’ lobbying strategy in coordination with UK Music member organisations and other right holders’ organisations (e.g. British Copyright Council, the Alliance Against IP Theft, Digital Content Forum)
UK Music’s Rights Committee: setting agendas, and drafting legal submissions
Representation of British Music Rights constituency at events/conferences relevant for UK Music members
Drafting articles for member publications, monthly reports to the Board, contributing copy for UK Music’s newsletter and responsible for regular Update

UK Music core goals are to promote awareness and understanding of:

The interests of the UK music industry at all levels
The value of music to society, culture and the economy
Intellectual property rights and how they protect and promote creativitiy
The opportunities and challenges for music creators in the digital age

Policy and Government Relations

UK Music engage in policy development on issues of relevance to our membership at UK, EU and international levels, particularly where measures are proposed that would have an impact on UK Music members. UK Music aim to ensure that their voice is heard and that policymakers continue to recognise the important cultural, social and economic contribution that the UK music industry makes the  UK and the world.

Creative Music Education

The creative industries play an increasingly vital role to the future success of the UK. Encouraging young people to be aware of the value of creativity and develop a respect for creators’ rights is an important part of this new landscape. Equally important is equipping them with the right mix of business and enterprise skills to ensure a vibrant and healthy music sector in the UK in the future. We are at the heart of discussions on creative education and skills development, and are involved in a number of education and awareness initiatives.
Policy within the EU

Since most of the copyright legislation is harmonised at European level, e.g. through the Copyright Directive, it is particularly important that the interests of the UK Music industry are represented in Brussels

In Europe we work with several Departments of the Commission, in particular DG Internal Market, DG Education and Culture, and DG Information Society; we also regularly liaise with Members of the European Parliament to promote the UK music industry’s view.